Every year human beings throw away enough plastic to circle the Earth four times. Be Part of the Solution is an environmental piece aimed to start the conversation about plastic pollution.

Problem

Plastic Pollution is one of the biggest environmental problems in the world. The average American throws away approximately 185 pounds of plastic each year. Be Part of the Solution was created to show the impact the human race has on our planet.

Audience

The target audience includes people who are environmental involved and people who no little about pollution and environmental topics. It was important to reach both audience groups in order to create a voice to improve plastic pollution and the effect it has on our planet.